Brad Lichtenstein 12/4/18 Brad Lichtenstein 12/4/18

Drink it in. Begin within.

Well, my first gift for this Chanukah 2018 was perfect for me - a brand of matcha (and company) that was new to me - the organic The Matcha from CAP Beauty.

CAP Beauty is dedicated to the philosophy that “Beauty is Wellness. Wellness is Beauty” so the intent is that all their 150+ products create “true radiance.” The fact that their products are “100% natural” resonants with me, as does the recognition of plant based medicine on their website, which speaks about the power of the plants to heal, since they are “teeming with nutrition and life force.”

Of course, the label is the first thing to catch the eye, and I find it just plain uplifting, making me smile. The red label on the side of the tin says, “Drink it in. Begin within.” That accurately sums up my meditation and matcha practice - make matcha and meditate. Well, the meditation actually begins with the making of the matcha. How matcha goodness is contained within this tin - that would be “29 grams of High Vibrational Focus.” Who can argue with that?

For an organic matcha, this one is fairly good. The matcha sifts nicely, and is a lovely bright green, though not as vibrantly emerald as I have seen in many non-organic brands. My koicha whisked easily into a thick and creamy elixir, while the addition of more water to whisk an usucha produced a bowl with a thin layer of foam with sparse bubbles. The aroma was fresh and grassy. The texture was very slightly gritty, but not unpleasant at all. I did prefer the flavor profile of the koicha to the usucha, yet despite the slight bitterness common with organic matchas, this dissipated quickly to leave a umami finish that lingered for quite some time. The overall flavor was clean but not very sophisticated or complex. For an organic matcha, I readily recommend it. Once you explore their website, you might find yourself purchasing other products, as I did. I just couldn’t resist ordering their matcha coconut butter.

Brad Lichtenstein 8/23/18 Brad Lichtenstein 8/23/18

Need More Self-Control? Try a Simple Ritual.

A few days ago I posted a video entitled the Importance of Ritual and Matcha Making, in which I was sitting on my deck on a clear Seattle morning, capturing the my process of sifting and whisking my chawan of matcha before sitting down to meditate. Imagine my surprise when I find an email from one of my favorite magazines (sadly now only online), Scientific American Mind, declaring how any simple ritual can improve overall self-control. To add to my delight, the image was of a hand whisking a bowl of matcha. I guess science has now proven what we in the tea and matcha tribe have known all along - our daily ritual can improve our life.

One of my favorite classes to teach at Bastyr University was Myth, Ritual and Health, where we explored the power of both stories and rituals to influence, shape and heal our lives. During class, we took a closer look at our daily routines, and considered how to elevate our unconscious, mindless habits to the status of ritual, thereby infusing them with meaning and purpose. Together, the students and I soon discovered that the key is not what we do, but how we do it. For example, consider something you might do daily, like taking a shower. How do you take a shower? If you add it all the minutes, how much time have you spent bathing? And during all that time, how present were you? This, of course, begs the question, how present would you like to be in your life? Rather than mindlessly rushing through the process, you could engage fully in the moment by embracing all your senses: the feel of the water as moves across your skin, the fragrance of the soap, the texture of the towel as you dry off. Or you might meditate on gratitude: for the clean water itself, for the access to water, for the time and safety to bathe, for all those people who had a hand in ensuring that when you turned on the facet, fresh water spilled forth. Rather than viewing each activity as tasks to check off our list (a formula for stress), what if we were to have respect for every minute of our lives and honor each daily experience by showing up for ourselves in the present?

How can you add more meaning and purpose into your daily life?
Which daily habits would you like to elevate to the status of ritual?

Brad Lichtenstein 8/19/18 Brad Lichtenstein 8/19/18

The Importance of Ritual and Making Matcha

I believe in the power of ritual. Most of modern life seems to be collection of leaping from one event to the next, often while doing something else like texting or checking one's schedule, preventing us from being present to the moment, missing our transitions and goodbyes.

I am so appreciative that my daily morning ritual begins with matcha. While much shorter than a traditional ceremony, I still manage to practice patience and presence. I don't use a kama or a furo to hold the water. I don't use my hishaku to pour the water into the chawan. However, my process is still meditative, reflective and intentional. I sift the matcha slowly, pushing it through the strainer rather than scraping. Yes it takes time, but I try to be with the matcha. While whisking, I silently recite my morning intentions and prayers, infusing my elixir with meaning and purpose. Then I arrive at the rich and complex sensations which come from the first sip. Meditating on the physical sensations of taste is a wave that lasts for several minutes. Then I sit.

How much of our day is spent mindlessly moving from one event, task, conversation or connection to the next without honoring the process or the people involved? Make some matcha, have a cup of tea. Take your time and savor the moment. Practiced daily, perhaps it will change your world.

Brad Lichtenstein 8/30/17 Brad Lichtenstein 8/30/17

Matcha Mike & BYOH Matcha

The moment I decided to visit Copenhagen, I knew a trip to BYOH Matcha was on my itinerary. How it could it not be? After all, BYOH is the “No 1 Leading Supplier of Matcha in Scandinavia.” Of course I was going!

Commuting by bike, as is the way in Copenhagen, I discovered the storefront when my eye caught a glimpse of the pinkish-purplish sign on the sidewalk, which on the one side read, You had me at matcha, and on the other, Choose happyness and drink matcha! This was obviously a place for me.

Just a few steps down and I found myself in a small space, which immediately conjured up memories of Holy Matcha in San Diego, a space decorated in millennial pink and white, with large green leaved flora print covering the walls. Matcha Mike, the founder of this establishment, said he was inspired by their aesthetic, yet his walls are more purple and thankfully, given the size of his space, the floral pattern is only used as background for the wall menus. The Holy Matcha space is much larger and can use such bolder themes.

Michael Kristensen, aka Matcha Mike, stood behind the counter and graciously answered my barrage of questions, eager to share his venture into the world of matcha. His initial spark occurred while on a trip to California in 2013 as an elite tennis player. At the time he was consuming coffee and energy drinks, like Red Bull, but suffered from fatigue, poor sleep, energy crashes, and general aches and pains. That all changed when someone introduced him to matcha. Surprisingly and suddenly, he had more energy throughout the day, his body ached less, and he slept better. That was all it took to create a lifestyle shift. With improved vitality, he gave up all of those other vices, returned to Denmark and embarked on a path to bring matcha to the people.

Currently he distributes his matcha to over 100 outlets in Denmark, and in his small shop he sells three different grades of organic matcha, as well as individual packets of instant matcha (unfortunately while only minute amounts, these do contain soluble fiber for water absorption). Currently, plans are in motion to sell matcha drinks to none other than 7-11 in Denmark (if you are from the States and like I, you would never have dreamed 7-11 would carry healthy food items like chia seed pudding, paleo salads with quinoa and fresh salmon, and more, but it does. I actually bought a few prepackaged meals to take back to my flat and they were satisfying and rather tasty - keep in mind, my expectations for 7-11 are quite low).

At BYOH, Matcha Mike makes his own homemade cashew milk, so I was eager to try a hot matcha latte, and it didn’t disappoint. It was delicious, and perhaps one of the best cashew milks I have ever tasted. Smooth and rich, it did not overpower the matcha. Not wanting to overindulge, I returned the following day to try the cold version over ice. I have never been a fan of cold tea. Over the decades, friends, including teahouse owners, have tried to change my opinion by offering me their favorite iced tea, yet rarely have I been won over, even during hot summer afternoons. I find cold tea lacking in flavor and depth. Since this concoction was primarily cashew milk, I thoroughly enjoyed it and consumed it all too quickly.

Mike prefers cashew over almond, and even cow, milk due to its lower calcium content. According to Mike, too much calcium makes the matcha bitter and prevents absorption of nutrients. Calcium and caffeine have an interesting dynamic, as well. First, caffeine causes your body to excrete calcium, so the more caffeine you consume, the greater your calcium excretion. Second, caffeine further blocks your body's ability to absorb calcium. If you are hoping to get your daily dose of calcium via your matcha latte, this is most likely not going to happen. A 2007 study showed that the proteins in cow’s milk bind with the catechins in tea, thereby blocking their absorption. In a 2013 European study the impact of dietary proteins in soy milk was shown to also block absorption of catechin in green tea. The recommendation then is to use a milk substitute that is low in calcium and protein (such as cashew or coconut milk), or at the very least select one without any added calcium, in order to obtain the benefits of the phytonutrients in matcha, if that is the goal.

I did not have a simple bowl of matcha at BYOH, or any of several matcha items on menu, so I am unable to speak to those. I did, however, purchase a few packages of the highest grade organic matcha to take home. Today I opened the resealable bag and transferred the powder into one of my air tight containers and let it breathe for a bit. Both the color and aroma were much flatter than anticipated. The powder was quite fine, sifted well, and whisked easily. However, a slight bitterness is the note that lingers, and any umami flavor was not very pronounced. While I am pleased to find another organic matcha source, even this premium grade is one I will probably use for lattes or cooking.

Still, for all you matcha lovers out there, when in Copenhagen, please visit BYOH and Matcha Mike for one of the most delicious matcha lattes you can find, hot or cold!